888 Ladies

888 Ladies Featured Image

888 Ladies sister sites include Quality Bingo, Bingo Hollywood, Genie Riches, Celeb Bingo, Daisy Bingo, Prize Land Bingo, Bingo All Stars, Bingo Barmy, Quizingo, Snowy Bingo and Spy Bingo.
888 Ladies (888ladies.com) is operated by 888 UK Limited, 601-701 Europort, Gibraltar, GX11 1AA.

Sites like 888 Ladies

Queen Play logo
100 Bonus Spins
+ £200 Bonus

Get Bonus ➤

View Terms & Conditions
New depositing players. 18+. Min Dep £10. 35x WR applies to match up bonus. 50x WR applies to spins. T&Cs apply.
Spin Rio logo
£200 Bonus
+ 100 Free Spins

Get Bonus ➤

View Terms & Conditions
New players only. 18+. Min dep £10. 35x WR. Spins credited in specific games and expire after 24 hours. T&Cs apply.
Mr Play logo
100 Free Spins
+ £200 Bonus

Get Bonus ➤

View Terms & Conditions
18+. Min dep £10. WR 35x.50x wr applies to spins.New players only. T&Cs apply.
Plaza Royal logo
£200 Bonus
+ 100 Free Spins

Get Bonus ➤

View Terms & Conditions
Min dep £10. 35x WR on match up bonus. Spins credited in specific games. Spins expire after 24 hours. Check site for full T&Cs.
Regent Play logo
100 Bonus Spins
+ £200 Bonus

Get Bonus ➤

View Terms & Conditions
18+. Min Dep £20. 35x WR to match up bonus. 100 spins splits to 20 spins a day for 5 days. Spins credited in specific games. Spins expire after 24 hours. 50x WR to spins. See site for full T&Cs .
Luck of Spins logo
300% up to £1200
10% Cash Back

Get Bonus ➤

View Terms & Conditions
Min dep £25. WR 45X. Non UKGC Brand, Full T&Cs apply.
Slots Dreamer logo
400% up to £1200
10% Cash Back

Get Bonus ➤

View Terms & Conditions
£25 min dep. 45x wr. Non UKGC brand. Full T&Cs apply.
Mr Mega logo
Deposit £50
+ Play with £100

Get Bonus ➤

View Terms & Conditions
35X WR. 1st dep only. 100% up to £50. T&Cs apply.
Mr Slots Club logo
250% up to £2500
10% Cash Back

Get Bonus ➤

View Terms & Conditions
£25 min dep. 45x wr. Non UKGC brand. Full T&Cs apply.
Lady Linda logo
300% up to £1000
+ 30% Cashback

Get Bonus ➤

View Terms & Conditions
Min dep£25. WR 45X. 1st dep only. selected games and new player only. Non UKGC brand, full T&Cs apply.
Betiton logo
100% Match
+ Up to £80

Get Bonus ➤

View Terms & Conditions
Min dep £10, Max £80, 35 WR, Ewallets ecluded, T&Cs apply.
Casushi logo
£50 Bonus
+ 50 Free Spins

Get Bonus ➤

View Terms & Conditions
18+. New players only. Bonus Spins for Book of Dead slot only. Min dep £20. Max bonus £100. Max bonus bet £5. Max bonus cash-out £250. 40x WR. Full T&C
SlotsNBets logo
800% upto £3000
+ Daily Cashback

Get Bonus ➤

View Terms & Conditions
50x WR. Min dep £50. £3000 spreaded first 3 deposits. valid 7 days. full t&x apply. Non UKGC Brand.
Zetbet logo
£200 Bonus
+ 100 Free Spins

Get Bonus ➤

View Terms & Conditions
1st Dep Min £10. WR on bonus 35X, 50x on spins. 2nd and 3rd dep min £20, Full T&Cs apply.

888 Ladies Sister Sites 2022

888 Casino

888 Casino

An online casino can be considered well-established after it’s been online for a decade. After fifteen years, you can say it has veteran status. Any online casino that’s been online for twenty years would have to be considered a cornerstone of the industry. We might need to think of a new way to describe 888 Casino, which has been online since 1997. It’s one of the earliest and best-known of all the online casinos available in the UK, and one of the few 888 Ladies sister sites that’s more popular with players than 888 Ladies itself.

888 Casino is a brand you ought to know very well already. It’s advertised frequently on television, has sponsored countless sporting teams and events, and is one of the biggest players in the marketplace. As a “full-service” casino, it aims to emulate the experience of being inside a “real” five-star casino. Based on reviews, it usually succeeds in that aim.

Wink Slots

Wink Slots

Most of the 888 Ladies sister sites are bingo sites, but there are exceptions. Wink Slots is one of those exceptions. It was launched in 2016 off the back of the success of its closest sister site Wink Bingo – another successful member of the 888 UK family. Wink Bingo now offers slots on its own site, so you might wonder what the point of Wink Slots as a standalone casino is, but we guess the answer is that there’s no point in having one successful online casino if you could have two.

Wink Slots focuses on slots from the classic and traditional end of the market, and offers some nice potential bonuses and incentives to anybody willing to sign up and play them. You can even get thirty free spins without making any deposit at all so long as you’re happy with the terms and conditions that come attached to the offer. With over 900 slots here, it’s one of the most deep and varied online slots sites out there.

Moon Games

Moon Games

With 888 Ladies having more than one hundred sister sites, it’s inevitable that a few of them are going to look alike. Moon Games, for example, looks very much like Wink Slots. They use the same layout and the same dark blue colour scheme. There are two big differences, though, and we’re not talking about the moon theme at Moon Games. We’re talking about the number of slots and games in the collection, and the quality of the promotions available.

Moon Games doesn’t measure up to Wink Slots – or indeed to most of the 888 UK range – when it comes to variety. There are just over 500 slots in the Moon Games collection. That would be a lot in most other places, but not so much with an 888 UK casino. When it comes to promotions, though, it has most of its sister sites beaten hands down. More than 500 free spins on Starburst could be won as a welcome offer, for example. It’s a more compact casino than its bigger-name siblings, but that’s not necessarily a bad thing.

Costa Bingo

Costa Bingo

Costa Bingo is one of two 888 Ladies sister sites that use the “Costa” name. The other is “Costa Games.” You can probably work out what the focus of each casino site is from the name alone. Bingo is the focus at this sunny, Spanish-themed site, which is as bright and breezy as you’d hope for it to be and greets new players with an offer of thirty free spins in return for depositing £40. That’s a large deposit request for a welcome offer, but it proves that not all 888 UK casinos have the same focus when it comes to promotions. That’s why it’s worth trying a few and seeing what they have to offer.

Bonus “points” at Costa Bingo can be exchanged for digital and physical prizes in the casino’s “shop” section, and the active community is always there to chat to if you want to take a break from playing bingo, slots, or whatever else it might have been that brought you here. The style of the website is a little dated, but that doesn’t seem to stop players having fun here.

Bingo Hollywood

Bingo Hollywood logo 1

Bingo Hollywood is a sterling example of a casino that knows how to take a theme and run with it. The VIP club, for example, is called “Stars Club.” The bingo rooms are styled as cinemas. Promotions are dressed up as “highlights,” as if the entire casino site were a film festival. There are film reels and shining stars everywhere you look, and even a few Oscar statuettes in the background. Bingo Hollywood is not subtle in any way about its theme, but it wouldn’t work as well if it wasn’t.

Peel away the Hollywood veneer, and you’ll find that this is a fairly standard bingo site. It comes with more than 300 slots as a side dish to the bingo, though, and the daily jackpot games have the potential to be generous. Bingo Hollywood could be the casino site that puts stars in your eyes.

Celeb Bingo

Celeb Bingo logo 1

If Bingo Hollywood is designed to make you feel like a star, Celeb Bingo is the 888 UK site that puts you on the other side of the fence. Rather than being about stars, Celeb Bingo is all about the paparazzi. Styled like a glossy celebrity magazine, the background of the bingo site is full of silhouetted images of photographers chasing stars around in the hope of grabbing a snap they can sell to the newspapers.

To be brutally honest, this isn’t one of the better 888 Ladies sister sitses. It looks old fashioned, it’s short on promotions, and the homepage feels very stale. The celebrity theme isn’t especially well-executed either. If you want something like 888 Ladies but with a celebrity theme, you might have more fun with Bingo All Stars. It’s also an 888 UK site, but it has genuine celebrity connections.

Daisy Bingo

Daisy Bingo logo

Daisy Bingo is Celeb Bingo with a different logo in the top corner and some graphical differences. The graphical differences make it look prettier, but the content of the casino sites is near-identical. No two 888 Ladies sister sites have more in common with each other than Daisy Bingo and Celeb Bingo.

If you read our thoughts on Celeb Bingo, you’ll already know that we don’t think of Daisy Bingo as one of the stronger options in the 888 UK range. It’s not a bad bingo site – in the hands of anyone other than 888 UK it would probably be among the best casinos in their range – but it’s fallen behind the times and could do with a shot in the arm from its owners to bring it up to date. If you don’t mind the simple approach, though, and you find the more modern online casinos leave you cold, you might find Daisy Bingo is ideal for you.

Snowy Bingo

Snowy Bingo logo

Snowy Bingo has the look and feel of a bingo website that ought to be played only at Christmas. The name necessitates a wintery theme, and the presence of a snowman mascot is always going to make us think of Christmas, so perhaps Snowy Bingo is a “Christmas all year round” casino. It certainly feels a little like that when you’re able to chain a few wins together.

Snowy Bingo isn’t the most generous of 888 UK’s bingo sites when it comes to incentives, but you can get £40 of bonus funds by depositing £10 to use on bingo, plus a slots bonus of up to £105. The exclusive Snowy Bingo “mystery jackpot” rooms are thought to be worth visiting, too. This winter wonderland site is a bit rough around the edges, but it still has its charms.

Spy Bingo

Spy Bingo logo

All of the “premier” 888 UK Ltd bingo sites come with their own unique theme and visual identity. The “second-tier” 888 UK sites are made with a template, and once you’ve seen one, you’ve seen them all. Spy Bingo is a “second-tier” bingo site and uses the same template as Snowy Bingo and many of the other bingo sites under the 888 banner. The spy theme works well, though, and with a pair of reasonable welcome offers, it makes up for its lack of originality in other ways.

The idea at Spy Bingo is that you, the player, have been selected for a top-secret mission that involves playing bingo and slots and trying to win prizes. Apparently, it’s a mission without end. The casino comes with a VIP reward program and a collection of daily and weekly “specials” to keep players entertained.

Quality Bingo

Quality Bingo

Quality Bingo is a step up in class from Spy Bingo. We don’t mean that as an insult to Spy Bingo, but you’ll understand why we say that the moment that you land on the Quality Bingo homepage. It has a much more modern look and feel, and the promotions feel better geared towards modern players, too. Just remember to use the codes when making deposits in order to claim the relevant promotions – you wouldn’t want to miss out.

Almost everything you need to know about Quality Bingo is right there on the name. It doesn’t beat you around the head with a flashy theme because it doesn’t need to. It trusts that anybody who visits a website called “Quality Bingo” is more interested in playing quality bingo games than anything else, and so it provides them. Based on the many thousands of players who play here, it’s the right approach.

More 888 Ladies Sister Sites

888 Ladies is part of an enormous network of casino and bingo sites. There are more than one hundred sites under the 888 UK umbrella, and it isn’t practical to list them all here. Our 888 Group page does that and you’re welcome to go and check it out, but if you’re just looking for a few more brief highlights from the range, here’s another handful.

Bingo Barmy logo
Bingo Barmy
Bingo All Stars logo
Bingo All Stars
Genie Riches logo
Genie Riches
Prize Land Bingo logo
Prize Land Bingo
Quizingo logo
Quizingo
BBQ Bingo logo
BBQ Bingo
Beatle Bingo logo
Beatle Bingo
Bingo Ballroom logo
Bingo Ballroom
Bingo Beyond logo
Bingo Beyond
Bingo Fabulous logo
Bingo Fabulous

Can 888 Ladies Be Trusted?

trust score

★★★★★

888 Ladies is a 3 Star trusted casino, here’s why:-

1. Cookies popup YES – You’ll see a cookie information bar and acceptance button when you arrive at 888 Ladies. 
2. Mass Media Adverts YES – This casino has been advertised extensively both on television and on social media in the past. 
3. Casino look and feel GOOD – We could live without the block of text on the lower half of the homepage, but the general graphics, theming, and user-friendliness of the casino are good. 
4. Trustpilot Score AVERAGE – After over 300 reviews, 888 Ladies has an overall score of 2.7 out of 5. This is around average for a casino.
5. Payment Options GOOD – 888 Ladies supports debit cards, PaySafeCard, wire transfers, PayPal, Apple Pay, and even payment over the phone for deposits.
6. Help Options OK – 888 Ladies has phone support and email support, but phone support hours are limited and there isn’t an out-of-hours live chat facility. 
7. Operator country TRUSTED – Gibraltar is under the UK’s jurisdiction, and so it is trusted. 
8. UKGC info CLEAN – 888 UK Ltd was fined £9.4m and issued with a formal warning in February 2022 after breaching anti-money laundering and social responsibility regulations.
9. Key Bonus Terms BAD – Wagering requirements for most bonus funds are x50, which is high. Also, the bonus terms aren’t clearly indicated on the promotions page or the homepage. 
10. Slot Developers GOOD – 888 Ladies works with almost every major provider in the industry, resulting in a well-stacked gaming catalogue that includes thousands of options. 
Overall SCORE > ★★★★★ – 3/5 Stars
888 Ladies is a trusted website, but loses points because of its high wagering requirements and lack of clarity on bonus terms.

What are players saying about 888 Ladies?

Here are our condensed / reader’s digest summaries of recent player reviews of 888 Ladies.

  • 20-Jan-2022 by Vicky:
    I gave them a bad review because I was waiting a long time for a pay out, but I’ve changed my mind. When I emailed them explaining the problem they acted very quickly to fix it, and I got my winnings in full. – source: TrustPilot
  • 13-Jan-2022 by Jess:
    I’m having a really bad experience with them at the moment. I won some money but there was a card issue and the withdrawal bounced back to 888 Ladies. I’ve sent statements from my bank to prove this but they’re ignoring me. When I complained they closed my account. I just want my money back and I might take legal action. – source: TrustPilot
  • 02-Jan-2022 by Kizzy:
    This is a horrible casino. I’m supposed to have bonus funds but it won’t let me play with them unless I make a deposit. When I deposited £60 to get my bonus funds out I lost it all. It’s obviously fixed and I’m going to trading standards. – source: TrustPilot
  • 30-Dec-2021 by Ann:
    This is the best of the bingo sites I’ve tried. I’ve won money here and I get rewards for playing. 888 Ladies is brilliant. – source: TrustPilot
  • 26-Nov-2021 by Aaron:
    This is by far the worst casino site I’ve played on. I’ve spent about £200 here in the past eighteen months and won nothing. I’ve spent less elsewhere and won far more. – source: TrustPilot
  • 06-Feb-2021 by Abi:
    They have the worst wagering requirement but I manage to win some. However, there was another limit to cross for withdrawals. In order to cross the limit I lost all my first win, – source: TrustPilot
  • 05-Feb-2021 by Holly:
    I was very disappointed by this online site, they are just a bunch of frauds. They are not replying to me since I asked for a withdrawal, now it been 2 weeks and they haven’t paid me a single penny. – source: TrustPilot
  • 02-Feb-2021 by Wendy:
    This site is just conning their players, I deposited once and logged out. When I tried to log back in, my account was blocked and the support was not responding to me. – source: TrustPilot
  • 31-Jan-2021 by Andrea:
    I will suggest you all to never deposit here, they stole my winnings and the deposits too. I was told to get verified but they banned me from the site. – source: TrustPilot
  • 08-Jan-2021 by Paul:
    After writing a review about them, I noticed they are not replying to me in their customer support. I just say that they were a terrible site and won’t give me my winnings. – source: TrustPilot
  • 19-Aug-2020 by Gillian:
    I will never play on this site, this is just rubbish. They stole from me in the name of a deposit for a bonus. They will never let you win on their site. – source: WhichBingo
  • 14-Aug-2020 by Geogina:
    I liked this casino, they have all the kind of games which a casino player loves. They have a good layout design too. – source: WhichBingo
  • 30-May-2020 by Jenny:
    This is a trash site, they will con you with their bonus offer. They will ask you to deposit and after that, you will not have access to your account. – source: WhichBingo
  • 05-Jan-2019 by Jade:
    This site is not stable, it keeps getting some kind of error or something like it. They will take your deposit and will never pay you. – source: WhichBingo
  • 29-Jan-2018 by Jasmine:
    In my opinion, never play on this site. They have the same winners all the time, the games are rigged. The house win all the time. There is not host in chats and you will never get your winnings. – source: WhichBingo

888 Ladies Review 2022

888 Ladies online casino is operated by 888 UK Limited and regulated and licensed by the UK Gambling Commission. All of its casino games are audited and tested to ensure fair play and honest outcomes. That’s the least we’d expect of a high-ranking casino and bingo website, so what else does 888 Ladies have going for it? The best way to find out is to review it, and so that’s what we’ll do here.

888 ladies laptop screenshot 2021

New Player Welcome Offers

The first offer you’ll see when you land on the 888 Ladies homepage as a new customer is “£50 to play on bingo and slots when you deposit £10.” The offer can be claimed only on a first deposit, and represents a 200% matched deposit bingo bonus plus a 200% matched deposit games bonus. All bonus funds have to be used within 7 days and come with an x2 wagering requirement. Winnings from bonus funds are capped at £100. 

Monthly Promotions

There’s a long list of promotions at 888 Ladies, but nothing we’d describe as a “monthly promotion.” To keep the interest of players at the casino, 888 Ladies currently offers the following:-

Lady Luxe: A bonus wheel that players can spin as many times as they like, with the chance to win “Shop Coins.” We’ll tell you more about the “Shop” in a moment. 

Daily Cashback: 3% of all daily losses are returned to players the following day so long as they log in and claim it. Cashback is capped at £100. 

The Daily Special: There’s no point in us saying anything specific here because this offer will change every day, but it’s generally a promotion connected to a specific game at 888 Ladies and might involve enhanced prizes. “Big Daily Jackpots” is similar, although it’s listed as a separate promotion. 

Ladies Shop: This is where players use their “coins” to claim a variety of rewards. Those rewards can include things a player may want to use at 888 Ladies, like free spins on selected slots or free bingo tickets. Alternatively, they might include “real” items like vouchers or computer hardware. The choice is extensive. 

Pros and Cons

We’ve got more to tell you about in this review, but let’s pause to take stock of the pros and cons of playing at 888 Ladies. 

Pros:

•Numerous rewards and promotions, including some that change every day and offer variety. 

•Huge collection of slots and bingo games, with the backing of one of the biggest casino network companies in the world in the shape of 888. 

Cons:

•Wagering requirements on bonus funds can be as high as x50.

•Very long waits for withdrawals even if using PayPal. 

888Ladies Advert

Featured Slots and Casino Games

Bingo games get pride of place at 888 Ladies, so once you look beneath the welcome offer on the casino’s homepage you’ll see the next five games on the schedule all lined up and ready to go. You shouldn’t find yourself waiting long for any of them. 

Beneath the bingo games you’ll see the top slots at 888 Ladies. They might change over time, but the current top three are:-

• Cleopatra – There are probably over one hundred online slots based on ancient Egypt by now. This one is based on the legendary Queen of the Nile, Cleopatra, and comes from a respected provider in IGT. It takes a slightly more cartoonish approach to animations and visuals than some of the higher-profile Egyptian-themed slots, but it’s still good fun with high earnings potential for lucky players. 

• Shaman’s Dream – This veteran Eyecon slot is considered iconic by thousands of players. It comes with an enchanting Native American theme, where catching wins can be as easy as catching dreams with the dream-catcher symbol! The maximum jackpot on offer is x9500 your stake, and volatility is around average. 

 • Starburst – The only surprise about seeing NetEnt’s Starburst on this list is that it isn’t in first place. This slot is guaranteed to be in the top ten most-played slots of every online casino that offers it, anywhere in the world. Is that because of the hypnotic backing track? Is it the space-themed visuals and beautiful colours? Actually, it probably has more to do with the sticky wild symbols that expand when they land. This is the greatest online slots game of all time in the eyes of many, and you might want to find out why if you’ve never played it. 

Instant win scratch games are also available at 888 Ladies. 

Deposit and Withdrawal Methods

Information about deposit and withdrawal methods is buried a long way down the terms and conditions page of 888 Ladies, but the information is there if you go digging. You can make deposits via telephone, through Interac transfers, from a debit or PaySafe card, via PayPal, or by using Apple Pay. 

Withdrawals are available only via debit cards, wire transfer, or PayPal, and aren’t fast. It’s 4-5 business days even for PayPal, with 4-7 for debit cards and 7-10 for wire transfer. That’s painfully slow by modern standards.

Customer Support and License

Customer support at 888 Ladies is available over the phone during business hours. Outside of business hours it’s email only. The casino doesn’t have any live chat facility. 

888 Ladies is covered by the licenses that 888 UK Ltd holds with both the UK Gambling Commission and the Gibraltar Gambling Commissioner. 

Final Verdict

888 Ladies has a fantastic collection of bingo games and slots. It’s a good-looking website, and players have the security of knowing that it belongs to the 888 UK Ltd family and so can be trusted. That will hopefully be of some comfort to players while they’re waiting a week or more for withdrawals or trying to negotiate their way through the unreasonably high wagering requirements on their bonus funds. 

888 ladies mobile screenshot 2021

About 888 Ladies and the 888 group

888 Ladies was the first online bingo room created by the 888 Group. The bingo site was originally launched in February 2008, alongside 888 Bingo as a sister site. 888 Ladies offers three types of bingo games, as well as instant games, a wide range of casino games and scratch cards. In January 2013, 888 Ladies launched their own mobile app, first for iOS devices, then later on for Android devices. The site is also known for running competitions regularly that gives their players the chance to win big. 888 Ladies has a very stereotypically pink theme, which does its job to cater to the female audience of gambling and online bingo. Although nowhere does it state on this site that it is exclusively for females only, it simply provides a space for their female audience to enjoy bingo with a catered theme and site that suits a more feminine audience. With over one million registered users and tons of bingo rooms to choose from, there is no wonder this site is so successful and popular.

888 Holdings Limited is a hugely popular gaming company that was first created in 1997, with the first website Casino-on-Net being launched as the first product in its debut year. After years of success, the company now owns well over 100 different casino and gambling companies and brands. First, they have their own 888 brands, which alongside 888 Ladies includes 888 Casino, 888 Poker, and 888 Sport. Then, they have also acquired brands such as Wink Bingo and Posh Bingo, which are closely focused on bingo as well providing as casino games.

888 Ladies Sponsorships and Partnerships

In September 2021, it was announced that Red Rake Gaming have partnered with 888 Ladies, meaning that a huge selection of Red Rake Gaming’s best video bingo titles will be available to play and enjoy on 888 Ladies. Some of the special games that will now be found on the 888 Ladies site include ‘Fruits n Jars’, ‘Nefertiti’s Riches’, as well as the popular 6-reel slot, ‘Mystic Lady’ – the last one really fitting perfectly with this casinos theme. This will be a positive development for 888 Ladies as the new additions will provide extra entertainment and fun for the already existing players on the site.

In 2015, 888 Ladies were the official sponsor of the Cancer Research UK’s Race for Life. Alongside the campaign, was celebrity Ashley Roberts who teamed up with 888 Ladies to support the event and play the role of the celebrity ambassador. During the campaign, there was a selection of games that players could take part in that were labelled the ‘Race for Life’ bingo games. By participating in these games and buying a ticket, 10% of the profit was donated to the Cancer Research UK cause. There were also additional games and promotions that rewarded players with points that could be used as a discount code when buying a ticket to the Race for Life events. Also, if players saved up enough points, they could redeem them for additional prizes such as iPhones, tablets, and many other things! This will have encouraged a lot more people to take part in the games since they will know they are simultaneously giving to charity while enjoying their usual bingo games.

888 Ladies and Ashley Roberts

888Ladies Ashley Roberts

As mentioned, Ashley Roberts was leading the campaign and she joined forces with 888 Ladies to help give away exclusive prizes to the best dressed ladies who took place at the Race for Life, as well as those who took part in the social media event. The prizes included some of Ashley’s very own fragrance ‘Ashley’, and 10% of the ticket prices went directly to Cancer Research. She also took part in a series of fun videos made to promote both the Race for Life event as well as the promotional events taking place on the bingo site. This will have drawn a lot of extra attention and publicity to the site with them taking part in such a widely known and important event.

Video Advertising for 888 Ladies

As well as Ashley Roberts’ partnership with 888 Ladies and the videos she made with them, there are also a huge number of other video advertisements for the bingo site. These videos can all be found on the site’s YouTube channel, which has just over 400 subscribers. The most popular video on this channel is the video titled ‘£888 FREE Bingo at 888ladies!’ which has over 13k views. The video is quite simple and does not include any jokes, skits, or craziness. Instead, the advert speaks to the viewer and tells them that it is “you who makes our bingo great”. The main focus is to advertise the £888 free bingo promotion, which is surrounded by pink details and signs, while showing us different scenarios of the 888 ladies playing bingo. It makes for a very personal advert and really reaches for the target audience, while still sneaking a little promotion in there.

888Ladies Vic Reeves

Another one of 888 Ladies’ most popular adverts, with over 5k views, is on the more comedic side, starring comedian Vic Reeves; the advert says that everybody wants to be an 888 Lady – we see just how that statement is true. Alongside other ladies getting pampered and ready for a fun night in playing bingo on 888 Ladies, we also see Mr Reeves following suit. Donning a pink fluffy gown and a curler-filled brown wig, Vic sits down to enjoy a game of bingo just like the other glam ladies in the video. This is a fun and light-hearted way to show that, although 888 Ladies is catered to a female audience, it is not exclusively for women, and anyone can play, enjoy, and be an 888 Lady! The video also slips in the £25 welcome bonus promotion that can be acquired when players join the fun. There are many other videos like this that advertise 888 Ladies, and they can all be found on the YouTube channel.