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Heart Bingo

Heart Bingo Featured Image

Heart Bingo sister sites include Jackpotjoy, Monopoly Casino, Star Spins, Virgin Games and Lucky Creek.
Heart Bingo ( is operated by Gamesys Operations Limited, Suite 2, Floor 4, Waterport Place, Gibraltar, GX11 1AA.

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Can Heart Bingo be trusted?

trust score


Heart Bingo is a 4 Star trusted casino, here’s why

1. Number of sister sites GOOD – Heart Bingo casino is owned by Gamesys (Gibraltar) Limited and has a total of 9 sister sites.
2. Age of Site 11 YEARS – The site has been active for a long time and is considered an ideal choice among many players.
3. Clarity of images EXCELLENT – All the animations featured on the casino are crystal clear and of high quality.
4. UKGC licence YES – The casino follows all the strict guidelines provided by the Gambling Commission of the UK.
5. MGA or GIB licence YES – Operated under a Gibraltar based company, the site is also regulated under Gibraltar.
6. Curacao licence NO – It is not associated with the authorities of Curacao eGaming.
7. Trustpilot page and score YES – Heart Bingo has an average trust score of 2.6 on the page.
8. Responsible Gaming logos YES – There are logos seen from various programs for guiding players on the right ways of gambling.
9. Player Feedback BAD – Many of the players have complained about the results being rigged.
10. Wikipedia Page NO – The casino is not yet featured on the Wikipedia page.
Overall TRUSTSCORE >>> ★★★★ – 4/5 Stars
Heart Bingo is has a lot of trusted aspects

What are players saying about Heart Bingo?

Here are our condensed / readers digest summaries of recent player reviews of Heart Bingo.

  • 10-Feb-2021 by William:
    Heart Bingo is a scam. The payouts are impossible. I asked the management about my payout and they suspended my account. – source: TrustPilot
  • 10-Feb-2021 by Kevin:
    If you enjoy losing your money this is the website for you. They will make you lose all of your deposit. The casino is always the winner and players get nothing. – source: TrustPilot
  • 08-Feb-2021 by David:
    I started playing on this casino a month ago and I never had any problems. The payouts are fast and the games have a good selection of games for players to enjoy. – source: TrustPilot
  • 05-Feb-2021 by Jhon:
    I and my husband played in this casino for years, It was great at the start but now it is impossible to win anything good on this casino. – source: TrustPilot
  • 05-Feb-2021 by Mark:
    Closed my account today. I wanted to withdraw half of my deposit but they refused to do so and asked me to play with all of it. After losing some games they allowed the withdrawal that I asked for in the first place. – source: TrustPilot
  • 12-Nov-2020 by Robert:
    I have been playing at this casino for some months now. I played every week, and after a while, I noticed that the games were rigged, so I closed my account today. – source: WhichBingo
  • 20-Sept-2020 by Colin:
    Registered on this casino for years. It used to be good but nowadays you cannot get a decent win without spending a huge amount. – source: WhichBingo
  • 11-Jul-2020 by Mike:
    The customer service is just terrible. It takes days for a single response and the issues cannot be solved. The website layout is also very bad. – source: WhichBingo
  • 14-Jun-2020 by Harvey:
    Chat room hosts have their favourites and provide bonuses only to them. I asked about it and they made me feel guilty for asking. – source: WhichBingo
  • 13-Jun-2020 by Kate:
    The games are rigged and players eventually lose all of their deposit. This website is a waste of time, also the selection of games is very bad. – source: WhichBingo

Heart Bingo TV ads

In coalition with the popular broadcaster Heart Radio, Heart Bingo tends to follow the same fun and loving theme, with their TV ads including the catchy jingle at the end, just like you would hear on the radio. Their advertisements are full of people smiling and laughing, having the time of their life – all because of this bingo site! The adverts generally provide an outline of their promotions and include key monetary values, so people know exactly how much they need to pay in order to play. One of their television adverts includes fun CGI involving red bingo balls transforming into different objects that can be won as prizes – such as a car, or a plane for the holiday prize.

There is huge emphasis on the slogan “feel good” in both Heart radio shows, and in the adverts, which resonates with the viewer or listener and is a very appealing catchphrase to use. If you want to choose a bingo site to play on, you want to feel good before, during, and after! Another one of their adverts shows people celebrating in different ways, such as popping champagne or hugging one another; this is a clever strategy to make the audience believe they too will be celebrating after spending some time on Heart Bingo. Their television adverts do not include celebrities or any well-known faces, in order to appeal to a ‘regular people’ audience. You see real-life scenarios in these adverts with real people who are celebrating their big win on Heart Bingo, which makes you think that could be you too!

Heart Bingo’s audience

Initially, the brand of Heart and Heart Bingo seems mostly to appeal and be advertised towards women and a mostly female audience. With a feminine, branding this casino will be able to appeal to a large amount of the population and is not catered to only a small group of people. In one of the television adverts, there are mostly female actors that are seen to be playing Heart Bingo and subsequently winning and celebrating.

Although there are men featured in these adverts, the main stars are female, and they are the ones seen to be the most excited about this bingo site. This means that by seeing other women on their television screens, other women will be more likely to visit this site and they feel it could be relatable and they may have a similar experience to those they see in the adverts.

Relaunch of Heart Bingo

With Heart Bingo being a large and popular brand in the UK, for their newest relaunch they have chosen a new ambassador to promote the improved site who many people will know, especially within the female Heart audience. On Heart Bingo’s main website features X-Factor singer Olly Murs, who is their newest and current brand ambassador, and there is a short video of him introducing the new site and the content that will appear on it.

The fanbase of Olly Murs and the audience for Heart Bingo are very similar already, consisting of mostly adult females, so the choice to use him as the new face of Heart Bingo is a particularly clever one. Not only will this attract more viewers to the website but with Olly Murs’ ‘cheeky chap’ attitude, imaginably many more amateur gamblers will be interested in trying out online bingo through this site, bringing together existing and new audiences. Clearly the management team of Heart have carefully considered using a celebrity who will closely appeal to their already existing audience and will also help to bring back previous players of Heart Bingo.

Olly Murs as Heart Bingo’s ambassador

So, Olly Murs is new face of Heart Bingo, and after featuring on their online site, he will also be seen in many of their advertisements, heard promoting the bingo site on the Heart radio shows, and will likely advertise it on his multiple social media platforms, to millions of followers too, to draw in a wider and more diverse audience. The use of social media may also attract new and younger customers to the site too. This will also mean that some of the prizes that are up for grabs on Heart Bingo could include tickets to his shows, as well as personalised messages and video content for the paying players. On Olly Murs’ video promotion for Heart Bingo on the website’s homepage, he mentions that there will be new games and exciting promotions for this relaunch of the site.

He also adds that any pre-existing players with an account will be able to take advantage of the welcome offer again, a good way of bringing people back to the site and reminding them that it still exists and now has updated games, offers, and features. It is also added that you can get 50 free bingo tickets just for simply signing up. Using Olly Murs as their brand ambassador is a smart move, since he was popular a few years ago, and will definitely appeal to the mums in the audience, this gives him the chance to be in the limelight again while also promoting a bingo site that is perhaps not as popular as the radio show. With the huge popularity of the radio show however, this sets a good foundation for the growth of the bingo site after its newest relaunch.

Brand Partnership

The operator BetVictor have also announced a partnership with Global, in order to assist with the relaunch of Heart Bingo. Global owns many of the major UK radio broadcasters such as Capital and Classic FM, as well as Heart, of course. The new and improved Heart Bingo site will now feature a brand-new range of innovative bingo rooms and exclusive slots. The site will also include slots and instant-win games with software from the developer Pragmatic Play. There will likely be many new and intriguing promotions available to showcase the new and improved website, and with Heart Bingo offering mobile playing, it would not be surprising if this online casino is on its way to becoming one of the top UK sites.

Heart Bingo Review 2021

A United Kingdom-based casino that features a cute and romantic theme, Heart Bingo is owned by Gamesys Ltd, a renowned gaming company on the Internet that owns a list of other sites. Little do online players know, Heart Bingo is the official online casino of the much-renowned Heart FM that airs in the radio stations of the UK, which enables Heart Bingo to receive free marketing and is probably among the many reasons as to why it has such a stunning growth as compared to other bingo sites out there.

heart bingo sister sites 2021 1

While the previous year has brought its list of strange things into the world, playing at a romantic and happy-themed bingo site is probably the best way to start the new year, and that is exactly why we reviewed Heart Bingo in depth.

New Player Welcome Offers

All the new casino players on Heart Bingo can get £50 of Free Bingo or 30 Free Spins when they make their first deposit of £10 on their site. *Terms – New members only, opt-in required. Min £10 deposit & wager. 30-day expiry from deposit. 18+. Free Spins: on Paper Wins. 1p coin size, max lines. Bingo: Advertised ticket value based on £1 tickets. Game availability & restrictions apply. **£10 lifetime deposit for Daily Free Games.

So basically, all new players need to do to avail this online offer is to make their first deposit as a new player on their site, and they’ll be instantly credited with up to £50 in bingo games!

Monthly Promotions

Aside from the welcome bonus offer that is being provided to new players, existing players get daily cashback and two Christmas/festive themed promotions, allowing players a chance to get a high jackpot win.

Pros and Cons

Heart Bingo, being an 11-year old established online casino, provides players with a lot of features, and on other hand, lacks a few features as well. Following are some of the pros and cons of this casino given:
•Includes several top slots from leading vendors
•Unavailable to players residing outside of the UK

Featured Slots and Casino Games

While the casino itself does not provide table games to its player base, casino players can find an immense range of online slots, live games, bingo games and other instant play-and-win games on Heart Bingo. A few of the best and most featured slots being boasted on Heart Bingo are reviewed below.

Heart Bingo has a number of game providers, they include Novomatic, NetEnt, Red Tiger, Endemol games, High 5 Games, Evolution Gaming, Eyecon and Blueprint Gaming etc.

• Secrets of the Pheonix – Created by Gamesys, Secrets of the Pheonix is a 5-reel, 25-pay line video slot title where players get to experience a Return To Player ratio of 94.97%, where the maximum win goes as high as 500x the value of your wager.

• Rainbow Riches – Rainbow Riches provides players with a maximum of 500x your wager, and with an RTP factor of 95.00%, casino players can win from a total of 20 pay lines and a slot setup containing three rows and five reels. Betting on Rainbow Riches start as low as 1p per spin, going up to the £500 mark.

Deposit and Withdrawal Methods

The deposition methods on this Gamesys owned slot, and various other Heart Bingo sister sites, include payment vendors like Maestro, Visa, Neteller, PayPal, Mastercard debit, and PaySafeCard, using which players can easily deposit funds into their Heart Bingo account.
Withdrawal methods, on the other hand, are the same as Deposit methods, so players can easily cash out their funds using both cards as well as e-wallets.

Customer Support and License

Like most generic casinos online, Heart Bingo provides customer support to its players in a total of three ways, which includes live chat support for quick inquiries, email support, and telephone support, all of which are available 24/7/365.
As for the licensing, this Gamesys owned casino is regulated under the UKGC, providing a great deal of Fairplay support to players that play on this casino.

Final Verdict

Being mobile compatible and featuring a good amount of casino games on their website interface, Heart Bingo is a fairly diverse casino to play on. While you might miss out on your favourite table games on this website, the bingo and casino games provided by plenty of high-end game providers are a thing that can’t go unnoticed.

heart bingo mobile screenshot 2021 1

Heart Bingo sister sites 2021

list of heart bingo sister sites 2021 2

Heart Bingo Casino has several sister sites that are all owned and operated by the Gamesys group.


These are sites that have almost the same characteristics or similarities in relation to the games offered, owners and game providers. Take a look at some of them.

Virgin Games

Virgingames logo

This first sister site of Heart Bingo has exciting offers for new players too. It is a friendly, relatable and secure site. With a minimum deposit of £10, you get 30 free spins or £50 free Bingo tickets to play games like Atlanta City and Secrets of Phoenix. These offers are valid for 30 days after which they expire if not wagered.

Virgin Games is quite a big brand among this list of sites like Heart Bingo, and like Heart Bingo having direct affiliations with UK’s renowned Heart FM Radio, Virgin Games is a product of Virgin Media that owns a lot of brands.

Star Spins

Star Spins logo

Another sister site to Heart Bingo, Star Spins (now called Megaways Casino) is a safe site with 24/7 customer support. They offer 30 free spins for new signees, for every deposit of a minimum £10. Expect games like Hi-Lo, Cleopatra among others from Game providers like IGT, Bally and Barcrest.

The site, even after its rebranding, has gained quite popularity, and as Megaways Casino, it’s now home to countless mega ways video slots that every player loves in the community. Sign up now and find out more about their gaming collection on their website



Owned by Profitable Play Limited, this other sister site also offers £50 free Bingo tickets or 30 free spins with any deposit of a minimum of £10 upon signing up. It has a variety of games all of which are accessible 24/7 from any device such as desktop, tablet or mobile phone. You can expect to find games like Lightening Dice and Bingo Royale.

Monopoly Casino


Featuring games like Monopoly City Spins, Scratch Card, Side Bet City and many more, this site is quite a reliable and user-friendly tool. By registering and depositing at least £10, you can claim up to 30 free spins to play Monopoly Paradise or £50 free Bingo tickets.

Heart Bingo Information

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heart bingo sister sites 2021