Tombola

Tombola sister sites include Tombola Arcade, Betfair, Paddy Power, Sky Bingo, Sky Vegas, PokerStars and more. 
Tombola (tombola.co.uk) is operated by Tombola (International) Plc of Floor 4, 55 Line Wall Road, Gibraltar, GX11 1AA, Gibraltar.

Tombola Sister Sites

The ownership structure behind Tombola is a little more complex than it might initially appear to be. Although the Tombola brand belongs to Tombola (International) Plc, Tombola (International) Plc belongs to Flutter Entertainment Plc. That means there are two “levels” to the Tombola sister sites. There’s the one that’s managed directly by Tombola (International), and there are the others that are managed by other companies and operators under the Flutter umbrella. We’ll list the best of them here, but if you want to see all of the Tombola sister sites, check out our dedicated Flutter Entertainment Plc page.

Tombola Arcade

To the untrained eye, there’s nothing to separate Tombola Arcade from Tombola itself. Tombola Arcade appears to be less of a Tombola sister site and more of an extension of the Tombola brand. However, the two sites have different URLs for a reason. Tombola is a “catch-all” casino site that offers a little bit of everything, including what’s claimed to be the largest bingo platform of any gaming website in the UK. Tombola Arcade is very much what its name suggests it to be – a casino site that specialises in arcade games. That doesn’t mean that it’s just another online slots website, though.

Most of the headline games at Tombola Arcade are genuine arcade games designed and built by Tombola (International) Plc themselves, meaning you won’t find them anywhere else. The games are split into categories like “bubble” (where players are invited to pop bubbles to win money) and “drop,” where most of the games are loosely inspired by Tetris, and then standard slots, prize-picker, and instant win scratch games. You don’t even always have to pay for your play at Tombola Arcade – there’s a “Free Vibes” section where the games come free of charge, but there’s a prize pot worth £40,000 to be shared between lucky winners every week.

Paddy Power

Paddy Power is the brand that sits at the very core of Flutter Entertainment Plc. The massive casino network company was formed when Paddy Power merged with Betfair, and Paddy Power was the majority partner in that merger. That makes it the biggest of all the Tombola sister sites. That’s not surprising if you’re familiar with the Paddy Power brand, because you’ll already be well aware that it’s one of the biggest sports betting brands in the world. It’s also one of the most prominently advertised – although some of its commercial campaigns have got the brand into trouble in the past.

Like many modern sports betting websites, Paddy Power has expanded considerably beyond its original remit. There’s far more to Paddy Power than its sportsbook these days. There’s Paddy Power Games, Paddy Power Poker, and even Paddy Power Bingo, which makes Paddy Power one of several Tombola sister sites that steps on the toes of Tombola itself a little. When it comes to iGaming, brands don’t get much bigger than Paddy Power. The site’s acerbic personality is a significant tonal shift from Tombola, though.

Poker Stars

Poker Stars is one of the biggest poker brands in the world. Depending on how you assess such things, you could even say that it’s the outright biggest. When it comes to celebrity endorsements, they don’t come much bigger than Neymar. The legendary Brazilian footballer even has his own celebrity poker team, although it’s little more than a publicity stunt to promote the Poker Stars website. Don’t knock it; it works. Poker Stars became one of the Tombola sister sites the same way that most of the Tombola sister sites ended up on this platform; it was bought in from elsewhere.

Originally, Poker Stars was part of a company called Stars Interactive, which also briefly owned the Sky Betting and Gaming brands. Flutter Entertainment Plc bought Stars Interactive lock, stock and barrels, bringing the big-name brands aboard a platform that was already enormous. Poker is and always will be at the heart of everything that Poker Stars does, but players can also bet on sports and play casino games at Poker Stars if they so desire. Many of the Tombola sister sites overlap a little in terms of what’s available within their portfolios.

Sky Bingo

There’s more than a reasonable chance that if you’re looking for Tombola sister sites, it’s because you’re on the hunt for somewhere new to play bingo. That is, of course, what the primary Tombola site specialises in. If it’s bingo you want, the only other specialist bingo site you’ll find on the Flutter Entertainment platform is Sky Bingo. It’s one of the least well-known Sky Betting & Gaming brands, but then again, most iGaming sites would come across as small fry when you compare them to the likes of monoliths like Sky Vegas and Sky Bet, both of which are also Tombola sister sites. We haven’t covered them in full here because they’re so radically different from Tombola.

Sky Bingo offers its players a pleasing blend of bingo games and rooms that were created in-house and bingo games and rooms that have been brought in from elsewhere. That means you can play daily jackpot games that can’t be found elsewhere, but you can also play the likes of Deal or No Deal Bingo if you’d rather. There’s way more choice at Sky Bingo than you’ll find at most bingo sites – and even some slots, too.

Betfair

Since we’re putting together an overview of the top Tombola sister sites, it would be rude for us not to mention Betfair after mentioning Paddy Power. It was the coming together of these two titanic sports betting brands that resulted in the creation of Flutter Entertainment Plc – a company that’s changed the face of the iGaming scene in the UK. Betfair is like Paddy Power’s “sober” sibling – it has as much brand recognition as Paddy Power and offers a near-identical package of betting opportunities, but goes about it in a far more understated way.

You won’t catch Betfair taking part in social media pranks and eye-catching publicity stunts, but it doesn’t need to. It’s already famous among sports bettors as the go-to place if you want to take advantage of betting exchanges. Like Paddy Power, though, there’s more to Betfair than sports betting. It’s yet another one of the Tombola sister sites to offer bingo, and also offers poker, casino games, and virtual sports betting. Betfair might not look like the most exciting iGaming site you’ll ever see, but don’t allow that to make you underestimate it.

Tombola News

13th November 2024: The Tombola sister sites are still churning out brainteasers which can be enjoyed away from their platforms, and the most recent one was noticed and shared by the Mirror. In the latest challenge, participants are whisked away to the iconic Las Vegas strip, a location teeming with distractions ranging from the buzzing nightlife to the iconic, luminous architecture. This setting serves as the backdrop for a particularly tricky brainteaser that tasks users with identifying six cunningly concealed cherries within a bustling street scene that includes partygoers, moving vehicles, and even airborne planes. Created by the online bingo experts at Tombola, this puzzle is not for the faint-hearted, as only those with exceptionally sharp vision are likely to spot all the hidden items.

The challenge promises to test even the keenest eyes with a variety of distracting elements designed to throw players off the scent. The cherries themselves are cleverly integrated into the scene; one is hidden on a hotel sign, another on a sports car, and others near distinctive landmarks like a church and a Ferris wheel. Each cherry is placed in a way that blends seamlessly with the surroundings, making them incredibly hard to spot against the dynamic scene of Las Vegas. This brainteaser is more than just a fun diversion; it’s a test of observation and speed, challenging players to find all six cherries in under 45 seconds. Those who succeed can claim the bragging rights of having 20/20 vision, at least when it comes to spotting cherries on a busy street.

16th October 2024: Tombola left the Dutch market on the 1st of October, marking the end of its three-year presence in this Western European country. Tombola announced its departure in a statement on its Dutch website, expressing gratitude towards its customers for their patronage. The decision to exit was driven by impending regulatory changes in the Netherlands, which would have required a considerable effort to comply with, deemed disproportionate by the company, given the modest contribution of its Dutch operations to the overall business. These regulatory modifications include a significant increase in Gross Gaming Revenue tax, proposed by the Dutch government, rising from 30% to 37.8%. Such changes have prompted Tombola to reconsider its presence in the Netherlands, where it has struggled to secure a major market share despite considerable marketing investments over the past three years.

This situation aligns poorly with Flutter Entertainment’s goal of achieving meaningful market presence in all its operational territories. Until the cessation of its services, Tombola’s website continued to operate, allowing gameplay until 11 a.m. local time on September 30th. The platform accepted deposits up until September 27th, ensuring that any remaining balances in player accounts as of September 30th were automatically refunded to the players’ registered IBAN accounts. Moreover, players were given until October 27th to modify their withdrawal account details if necessary. Following its withdrawal, Tombola has directed its former patrons to other legal bingo providers in the market, such as WinnItt Bingo, bet365, and Kindred Group’s Unibet brand, ensuring they have alternatives for their gaming needs.

8th September 2024: Tombola has launched a bold new ad that Creative Review has aptly dubbed a ‘musical bingo fever dream’. The innovative campaign, developed by the newly established agency, Meanwhile, signifies a departure from the traditional bingo advertising ethos, aiming to rejuvenate a somewhat tired market. This ad campaign also marks Tombola’s initial venture with Meanwhile, an agency brought to life in 2022 by a trio of creative industry veterans from BBC Creative and Chapter. The centrepiece of this outlandish campaign is a two-minute video that features an original song by The Midnight Beast, a comedy music group known for their viral YouTube parodies. The ad is a whirlwind of obscurity, showcasing various everyday scenarios where bingo becomes an amusing pastime, beginning with routine situations that gradually spiral into delightfully bizarre vignettes.

The narrative of the ad cleverly uses these snapshots of daily life to suggest that bingo can be a spontaneous source of fun and excitement, regardless of the setting. Directed by Big Red Button and produced by Blink, the advertisement not only shifts the creative direction for Tombola but also seeks to energise the entire online bingo scene in the UK, which despite its vast player base, often lacks the cultural zest of its heyday in the 1960s. The advertisement features stand-up comedian Jo Griffin, who navigates through a series of increasingly surreal tableaux, effectively capturing the essence of the campaign’s theme, Open For Fun. The ad’s production roster includes impressive contributions from Rascal for post-production and Factory for sound design, ensuring that every aspect of the advertisement is polished and impactful.

13th August 2024: When the Bromsgrove Standard listed the UK’s top destinations for online gambling, Tombola only just scrambled onto the list in last place. Leading the pack in the curated list is Heart Bingo, known for its longevity and inventive game rooms, in addition to offering a hearty welcome bonus and a vast selection of over 2,000 slot games to spin between bingo sessions. Following closely is BOGOF Bingo, which, despite lacking a mobile app, compensates with its budget-friendly games and robust customer support. As the name of the bingo platform suggests, buy one get one free bingo tickets are regularly offered to members. Unsurprisingly, Gala Bingo ranks highly too, which can be attributed to numerous factors, including the 100% free bingo games, which offer daily chances to win prizes without monetary commitment.

Mr Q, a newer entrant to the UK online bingo scene, impresses with a technologically advanced app and exclusive rooms for active players; it may not be the first site you think of when you are exploring your online bingo options, but the endless industry accolades speak for themselves! Bet365 Bingo was presented as yet another great option, especially for those who would prefer to play in less crowded bingo rooms. The bingo jackpots may be smaller than what is offered by the aforementioned platforms, but that isn’t all too much of a caveat as the chances of winning a prize are greater. Lastly, Tombola, despite its distinctive software and slightly challenging interface, secures the final spot on the list.

17th July 2024: This week, the Daily Mail caught wind of the new brain teaser generated by the Tombola sister sites and tasked their readers to find the hidden cherries in the challenging Las Vegas-themed puzzle. The brain teaser presents a vivid image of a bustling section of the Las Vegas strip, complete with cars, pedestrians, and famous landmarks like the Little White Wedding Chapel. The deep burgundy and crimson colours throughout the image make it easier to spot the concealed fruit as the cherries blend seamlessly with the sunset sky, red cars, and the iconic “Welcome to Las Vegas” sign. As written by the Daily Mail, finding these cherries within the average time indicates exceptional eyesight, but don’t worry if you struggle to locate each of the cherries, as the Daily Mail have been kind enough to provide the answers.

The first cherry hangs from the exhaust of a red sports car, while the second is held by a man in an orange jacket outside the Little White Wedding Chapel. The third is hidden behind the ‘L’ on the HOTEL sign on the right side of the image. The fourth cherry can be found on a poster in the window of a kiosk at the bottom right. The fifth cherry is spotted on one of the Ferris wheel carriages, and the final, and perhaps the most elusive of them all, cherry is nestled between a palm tree and the roof of a restaurant, just above its sign and in front of the Ferris wheel.

17th June 2024: Tombola is currently recruiting for a full stack developer, and apparently, it’s not just the brand’s bingo balls that have plenty of bounce, each and every new recruit needs to have that spring in their step too. This role demands proficiency in both front-end and back-end technologies, ensuring the seamless development and maintenance of high-quality applications. Applicants should be skilled in JavaScript, Node.js, React, and have a solid understanding of SQL and NoSQL databases. A significant part of the job involves working within an Agile framework, so familiarity with Agile methodologies is crucial. Tombola places a strong emphasis on a collaborative and innovative work culture, making it an ideal environment for developers who thrive on teamwork and continuous learning.

Candidates are expected to bring excellent problem-solving abilities, a meticulous eye for detail, and a proactive approach to tackling challenges. Prior experience in a similar role is preferred, particularly experience that showcases a candidate’s ability to manage both client-side and server-side development tasks effectively. In addition to technical skills, Tombola values creativity and the ability to contribute fresh ideas to the team, helping to push the boundaries of what the company can achieve. Tombola prides itself on fostering a supportive and dynamic workplace where personal growth and professional development are encouraged. The successful candidate will be part of a vibrant team working on a range of exciting projects, contributing to the continuous improvement and innovation of Tombola’s digital offerings. This role not only offers the opportunity to work with cutting-edge technology but also provides a platform to influence and shape the future direction of the company’s digital presence.

22nd May 2024: Even though the weather will be cooling down for this Bank Holiday Weekend, it is hotting up at Tombola, which is offering over £100k in guaranteed prizes in a series of events. From Friday 24th to Monday 27th May, players can join the fun and compete for substantial rewards. The festivities kick off with £30k Friday, featuring guaranteed £2,000 Full House prizes in back-to-back Link games, with a boost to £5,000 for the 9pm, 9:30pm, and 10pm games in bingo90. On Saturday 25th May, the excitement continues with the Pulse Party, offering guaranteed prizes up to £200 in Velocity, £100 in Hasty, and £80 in all other rooms, based on maximum stake, between 9pm and 10pm. Sunday 26th May brings the bingo75 Lines event, with £1,000 guaranteed 5-Line prizes in every game, amounting to over £10,000 in total prizes from 9pm to 10pm.

The grand finale on Monday 27th May revisits the excitement in bingo90 with more guaranteed £2,000 Full House prizes in back-to-back Link games, again boosted to £5,000 for the 9pm, 9:30pm, and 10pm games. In addition to these events, the Spring Bank Holiday Prize Draw runs each night from 8pm to 10pm on Tombola Arcade, offering a £1,000 top prize and 3,000 Free Plays up for grabs. With substantial prizes, a variety of engaging games, and a vibrant community atmosphere, this Bank Holiday Weekend promises to be an unforgettable event for all participants. Whether you are aiming for the big Full House prizes or enjoying the numerous free plays, Tombola provides an excellent platform for an enjoyable gaming experience.

23rd April 2024: Business Wire recently shared the outcomes of the 2024 WhichBingo Awards, held at the Sunborn Yacht Hotel in Gibraltar. Celebrating its 10th anniversary, the awards highlighted key players like Buzz Bingo and Gala Bingo, each scooping four awards. Gala Bingo stood out for winning Best Bingo Site, Best Proprietary Bingo Site, Best Slots Site for its Gala Spins game, and Best Marketing Campaign. Buzz Bingo also shone brightly, securing accolades for Best Chat Team, Best Exclusive Bingo Game, Best Playtech Bingo Site, and Best Livestream Entertainment indicating a significant trend in the industry’s preferences and the evolving tastes of the bingo community. In contrast, Tombola won only one award for Best Customer Service, reflecting a perhaps more singular focus within its operational achievements this year.

The event not only served as a celebration of the industry’s accomplishments but also as an innovation showcase. Notable was the introduction of the WhichBingo Player Panel, which brought genuine player insights to the forefront, offering a unique perspective on what players value most in online bingo experiences. Additionally, the ceremony was marked by the debut of the Better Change Positive Play Award, which went to PlayOJO, recognising their commitment to promoting safe play. The evening also featured entertainment from the UK’s Dabbers Social Bingo, further highlighting the fun and community spirit that defines the bingo sector. This year’s WhichBingo Awards, therefore, not only recognised the outstanding contributions of the leaders in the field but also highlighted the shifts and turns in player engagement and satisfaction, helping to set benchmarks for what makes a standout name in the world of online bingo.

Can Tombola Be Trusted?

★★★★★

Tombola is a 4-star trusted casino.

1. Licenses and Fines	Tombola is covered by UK Gambling Commission licence 38613.
2. Accepts UK players?	The brand began life in the UK, and remains open to UK players.
3. Trustpilot Score	After over 9000 reviews, Tombola has a reasonable score of 3.6 out of 5.0.
4. Operator Name & Location	Tombola International Plc is based in Gibraltar.
5. Bonus Terms	Tombola doesn’t apply wagering requirements to its bonuses.
6. Customer Support	Chat, telephone support and an email address.
7. Withdrawal Speed & Options	Restricted to debit cards only, but most Visa card holders receive funds within one hour.
8. Number of Sister Sites	Tombola Arcade plus the extended Tombola sister sites family under the Flutter Entertainment umbrella.
9. Games portfolio	Just under 30 original games plus Deal or No Deal games. The overall range is very limited.
10. On GamStop?	Tombola is on GamStop.
Overall SCORE >	★★★★★ – 4/5 Stars

Tombola Review 2024

Tombola calls itself the biggest bingo platform in the UK. Whether that’s true or not is debatable when you have massive names like Gala Bingo and Mecca Bingo on the scene, but Tombola certainly deserves to be mentioned in the same breath. It’s a highly-rated bingo site that doesn’t necessarily have the most games to offer but does come with a lot of exclusives and an excellent standard of customer support.

Tombola has been online since 2005, but the brand itself is more than fifty years old. They have knowledge, experience, and thousands of players. All of these things together mean that Tombola should be capable of providing you with a fantastic bingo and casino experience, but does it? You’ll know by the time you’ve finished reading this review.

Tombola Welcome Offers

The welcome offer awaiting new players at Tombola is a fairly gentle one, but it’s still worth having if you have the bankroll to take maximum advantage of it. It’s a 100% matched deposit bonus on all first deposits up to a maximum of £50. For example, you can deposit £10 and get an additional £20 in bonus money to play with, or you can deposit £25 and get a bonus fund of £50. All winnings generated by bonus funds are paid out as cash and can be withdrawn instantly. The bonus funds themselves can’t be withdrawn as cash, though, so you’ll have to play through them once before anything becomes eligible for withdrawal.

Ongoing Promotions

If you’re looking for a VIP membership scheme or anything similar to it at Tombola, you’re barking up the wrong tree. Rather than big-picture ongoing promotions, Tombola’s incentives fall under the heading of “little and often.” Most of the promotions are connected to specific rooms or games that happen at certain times of the week or month. “Friday Multi-Links” is a good example of that, with a combined total of £25,000 guaranteed to be won each Friday and paid out in jackpots of £5,000 per game between 8pm and 10pm. “The Big Link Up,” which is generally played only on the last Monday night of the month, offers a prize pot of £70,000 and individual prizes that go as high as £25,000. A large prize is guaranteed to anybody who manages to pull off a full house in the selected game room.

In addition to everything that’s listed on the prize page, Tombola suggests that players keep their eyes on the Community Hub section of the site to see extra prize chat games and also quiz games created by community managers. These games pay out cash prizes but also sometimes pay out non-cash prizes like Amazon vouchers or other perks that you can redeem and use in the real world. £5 vouchers for Tombola are often listed in daily magazines and newspapers if you keep a watch out for them.

What are the Pros and Cons of Tombola?

Pros: Tombola is a multi-time award winner at the EGR Awards, picking up trophies in various categories across many years, including as recently as 2021. Those awards come from industry analysts and are voted for by players, experts, and Tombola’s peers. They’re not given out for nothing, and if Tombola keeps winning them, it’s because it’s a high-quality bingo and casino site that offers customers a fair deal. That’s the biggest compliment that we can give the site, but the quality of its exclusive games is also worth mentioning here. 

Cons: Tombola isn’t much use for anything other than bingo. Yes, there are instant win scratch games here and games that function a little like online slots, but you’d have to go to Tombola Arcade if you wanted anything more substantial than that. The overall range of games isn’t especially impressive either, with a mere 29 (plus the branded Deal or No Deal games) available at the time of our visit to the website. Restricting deposit options to Mastercard debit or Visa only feels unnecessary, and withdrawal turnarounds are slow compared to the industry average. 

Featured Slots and Casino Games

Tombola has resisted the urge to add online slots or traditional casino games to its website. Instead of doing that, Tombola (International) Plc created Tombola Arcade so players can scratch that itch (literally, in the case of the site’s scratch-and-win games). Tombola focuses almost entirely on bingo, and while it doesn’t have the most extensive range of bingo rooms you’re ever likely to see, its strong focus on quality means you’re unlikely to be worried about the lack of variety.

If bingo is your thing, you’ll be pleased to know that Tombola offers every variation on the theme from classic 90-ball bingo through 70-ball bingo and down to “Pulse,” which is Tombola’s take on a futuristic fast-paced version of bingo with far fewer balls. Curiosities within the range include “Paper” (a bingo game set in a world where everything is made of paper and tickets cost just 1p), and “Hex,” where you choose a team colour and prizes are awarded based on the colour of the tile than comes out of the bag rather than anything to do with numbers. There’s even a steampunk bingo game called “The Machine,” so never let it be said that Tombola doesn’t pay attention to developing trends.

If you really can’t get by without a hint of traditional casino action to complement your bingo options, Tombola offers a single “Tombola Roulette” game plus “Bingo Roulette,” which attempts to combine bingo and roulette in a quirky fashion. Card games like “Nevada” and “Cinco” are popular at Tombola, and the “Free Vibes” room offers up to £5,000 in prize money without even making you pay for a ticket.

Deposit and Withdrawal Methods

For a site that’s so far ahead of the competition in so many ways, Tombola is curiously stuck in the past when it comes to payments and withdrawals. As of 2024, the only way to deposit money into a Tombola account is with a Mastercard debit or Visa card. The site used to accept PayPal but no longer does so and hasn’t specified why. Withdrawals to debit cards take between three and five days to process, and even existing customers who still have access to PayPal have to wait 72 hours for a withdrawal request to be verified and processed. It’s unclear why Tombola isn’t able to get the job done faster. You’ll do better if your Visa card is approved for “Fast Funds,” though – you should get your money within an hour.

Customer Support and License

We wish the attitude that Tombola takes to customer service were the standard across the industry. Tombola tells you not only how to get in touch but also how long you’re likely to be waiting for a response when using your chosen method. At the time of our visit, the call waiting time for telephone support was just eight seconds. Live chat was even faster, with a four-second response time, and emails were due to be replied to within four hours.

Tombola is covered by UK Gambling Commission licence number 38613 via its parent company Tombola (International) Plc, and also through licence RGL 052 with the Gambling Commissioner of Gibraltar. The same licence applies to the Tombola sister sites.

Tombola Mobile App

Tombola’s website is modern and easy to load, so you shouldn’t encounter any issues while trying to use it with a mobile device or a tablet. Some people don’t like to use their browser to access gaming sites, though, and appreciate having a dedicated app to use instead. The Tombola App was designed with those sorts of players in mind. The app can be downloaded through the Apple App Store, Google Play Store, and even on Kindle Fire through the Amazon Store. Everything that’s available on the Tombola website is also accessible through the app, so players should find they have access to the same range of games, the same level of customer support, and the same chat rooms.

Tombola – The Verdict

There isn’t a dedicated bingo site in the UK more impressive than Tombola. It’s very rare that we give a casino site the full five stars for trustworthiness, but we’ve done it with Tombola because they deserve it. Tombola is routinely voted as the site that has the friendliest community and the best customer support, and that’s half the battle won when it comes to gaming sites. It’s not perfect – it would benefit from faster withdrawal times and more options for deposits and withdrawals – but it comes close. We have no hesitation in recommending Tombola.

What are players saying about Tombola?

Here are our condensed / readers digest summaries of recent player reviews of Tombola.

• 13-May-2024 by InPost:
  I’d give zero stars if I could. Tombola used to be fair, and you’d see good wins, but now it’s gone downhill. The free game is a joke, with the same players winning all the time. It’s just a waste of money now. – source: Trustpilot
• 12-May-2024 by Sarah:
  My account was suspended without a good reason. I’ve provided all the requested information, but after nearly a month, there’s still no resolution. They don’t seem to care about losing a loyal customer. – source: Trustpilot
• 12-May-2024 by Lesley:
  The site is really easy to use and navigate. – source: Trustpilot
• 11-May-2024 by Mandy:
  I absolutely love this bingo site! It’s great fun and gives you something enjoyable to do indoors. The chat feature is also really good. – source: Trustpilot
• 10-May-2024 by Louise:
  I’ve had quite a few wins here, more than I’ve had on other sites. – source: Trustpilot
• 09-May-2024 by Jamie:
  Why is my account suspended? I just took a break, which should be my right without having to contact the safer gambling team every time. This policy feels overbearing. – source: Trustpilot
• 08-May-2024 by Keri:
  This site is fantastic—very manageable and easy to navigate. – source: Trustpilot
• 08-May-2024 by Katy:
  Tombola was once my favourite site, but it’s changed for the worse. The chat has become boring, they’ve removed many chat moderators, and the games hardly ever pay out now. Even the daily free game has become insulting with minimal rewards. I’m moving on to other sites. – source: Trustpilot
• 07-May-2024 by Jane:
  I really enjoy playing bingo on Tombola. I like the variety of different games they offer. – source: Trustpilot
• 07-May-2024 by SD:
  It’s not the first time our accounts have been terminated without any explanation. It’s appalling that they let you sign up, spend a lot, and then just terminate your account. This needs to be investigated as it seems to be a common issue. – source: Trustpilot

Tombola Sponsorships

Tombola has achieved a lot of its success through word of mouth. Not many casino or bingo sites are as good-looking or inviting as Tombola is, and even fewer of them enjoy the same consistently excellent reviews on sites like Trustpilot. Tombola is a familiar brand with the British public after more than fifteen years online and more than five decades in the offline world, but it didn’t reach its current size through word of mouth alone. Some credit – or, more likely, quite a lot of credit – has to be given to the company’s marketing division. Whether we’re talking sponsorships, TV commercials, or other means of product placement, Tombola manages to make sure its name and logo are never far from the ears and eyes of both players and potential players in the UK. You might remember Tombola sponsoring the ITV soap opera Emmerdale in 2009 or the daytime chat show Loose Women in 2014, but that’s really just the tip of the iceberg when it comes to Tombola and advertising.

Away from the traditional marketing world, Tombola does a lot of outreach and promotional work on social media. The company’s Twitter and Facebook accounts are very active, and senior Tombola staff have even written opinion pieces about the state of the gambling industry on LinkedIn. The YouTube channel is the best place to look if you want to get a true sense of the brand’s identity, though. You’ll get the “meet” some of Tombola’s senior staff in a relaxed setting, but you’ll also find Tombola’s past and present television commercials. Here are a few commercials of the past that you might find if you look hard enough.

Tombola TV Adverts

2015 – Introducing Bingo Lite

Bingo Lite – which is still available at Tombola today – was a new idea when this commercial aired for the first time in 2015. Bingo Lite is a new take on 90-Ball bingo, designed to be played at a faster speed without losing the depth that only 90-Ball bingo can offer. Very few sites other than Tombola offered this variation of the game at the time and so Tombola presented it as if it were a unique selling point. Rather than hiring a celebrity name to explain the concept to players, Tombola used some of their own in-house community managers instead. This gave the commercial an authentic, personal touch that resonated with viewers.

2020 – Bug Match

Yes, you’re reading the writing on the wall in the above image correctly. This commercial wasn’t called “Big Match,” it was called “Bug Match.” It was part of Tombola’s sponsorship of the hit ITV reality show “I’m A Celebrity, Get Me Out Of Here,” which sees celebrities trapped in the Australian jungle and effectively tortured by the British public until they snap and quit or stick it out long enough to be crowned the winner. Tombola ran a themed game called “Bug Match” for the duration of the 2020 series and offered £10,000 as a top daily prize for the game’s luckiest winners. The advert was seen by millions of people thanks to the television show’s enormous audience, so this has to go down as one of their most successful advertising campaigns.

2021 – Unique Games at Tombola Only

The message that Tombola wanted to share with the world in 2021 was a simple one – Tombola is a place where you’ll find unique casino games. In a casino industry where it’s increasingly common to see the same games splashed across the homepages of all the biggest sites, originality is becoming a big selling point. Every game offered at Tombola is made by the company’s in-house design team, so it’s a rare chance for UK players to play something unique. Almost all of Tombola’s exclusive names were highlighted in this short commercial and there was a brief push on the recently-updated Tombola App, so the company tried to tick as many boxes as possible with this one.